Bumble —
Beach Club

Role

Art Direction

Screen Shot 2018-11-30 at 2.47.17 pm

The brief

Bumble has a reputation globally for throwing some fantastic parties, and with Summer approaching it seemed like a perfect time for Bumble to throw one of their famous romps. 

The idea

To integrate some of Australia's unique beach cultures of different eras into the Bumble aesthetic to create a memorable brand to live across a two-day activation. The two territories are below, with one leveraging late '70s Australiana and the other being heavy colour-blocking being more true to Bumble's brand strategy,

Visual-Directions-Bumble
Moodboard-Bumble
invites-bumble
exterior-bumbl
poster-bumble
Merch-Bumble

Selected Works

Days of NoteSpatial Design + Creative Strategy

The Delta FleetGraphic Design + Creative Direction

The RevenantGraphic Design

Samsung SmartThingsArt Direction, Spatial Design + Creative Strategy

The Marks & Spencer StudioArt Direction + Creative Strategy

Long Live the WeekendGraphic Design + Creative Direction

Get in contact

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